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13 June 2013

Emotional responses may open up common ground between people with different views on climate change, communication consultant says

The evidence for climate change and its impacts can make people feel threatened, arousing emotions a little like a hostile hippo might stir up, according to communications consultant Karen Raucher. But those uncomfortable reactions can also provide opportunities to connect with people about climate change issues, Raucher told scientists and others at a conference this week devoted to climate science communication.


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