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21 December 2020
For each webinar, we’ve created additional content to convey key points via multiple mediums. I’ve taken to TikTok and Reels to create scicomm videos with my dog. Our own Olivia Ambrogio has flexed her artistic drawing skills by creating <1-minute animations as well as animated webinar summaries. And our graphic design department has been putting together infographic summaries.
29 May 2018
I thought webinars were basically lectures online, and don’t get me wrong, they can be. But I quickly realized that they can also be, and are, a great tool to share content and engage with audiences who normally wouldn’t be able to participate in person.
29 June 2015
This is the third in a three-part series answering scientists’ frequently-asked questions about working with the media. This FAQ series accompanies the Working with the Media webinar, offered by AGU’s Sharing Science program on May 29. Read part one and part two.
1. What are some common pitfalls when working with the media and how can I avoid them?
Common Pitfall #1: Getting into the weeds. Focus on the bigger picture. Prepare your top three key messages ahead of time and practice delivering them to a mirror, to a friend, over the phone, etc. During the interview, bring the conversation back to your key messages. Then, keep coming back to them. Communicating in simple, repeated messages is not a natural skill for many scientists, but it is a critical skill for any speaker. Often, audiences need to hear ideas repeated before they will remember them. For more on this, read “How much detail should I go into when talking with reporters” in Part II of the FAQ.
19 June 2015
This is the second in a three-part series answering scientists’ frequently-asked questions about working with the media. This FAQ series accompanies the Working with the Media webinar, offered by AGU’s Sharing Science program on May 29. 1. How should I prepare for an interview? When a reporter contacts you to schedule an interview, find out what the format will be. Is it an in-person, phone, radio or TV interview? Who is the person doing the interview? About how long will it be? If it’s for TV or radio, is the interview being taped or is it live? Then, write and rehearse your key messages – the main thoughts you want to share during the interview. Practice repeating them until you can rattle off the essentials but don’t memorize them word-for-word.
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10 June 2015
This is the first in a three-part series answering scientists’ frequently-asked questions about working with the media. 1. What should I expect when working with the media? Journalists may or may not have a science background, and may or may not have covered the topic before. So, it is best to talk to journalists as if they are new to the subject and don’t have a science background. They will ask for more detail if they need it.