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15 August 2013
A good title draws you in. You read it and want to know more. A title should advertise the paper, but not promise more than the paper can deliver. An elegant title is not overly wordy. One of my favorite pithy titles is “Arctic sea ice decline: Faster than forecast” by Julienne Stroeve. You know what this paper is about. I can’t think of a more succinct way to say it.