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28 May 2015

Scientists should speak simply to other scientists, too

By Ilissa Ocko The canonical rule of thumb for scientists speaking to nonscientists is to talk as if you were speaking to eighth graders, because a lay audience often has a basic, and certainly not specialized, understanding of science – about the same level as an eighth grader. If you want the information to resonate with the non-scientist audience, you have to strip down to the essentials, craft a story, …


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8 August 2014

Worried about Speaking in Public? Try Toastmasters. Really.

That’s right, Toastmasters, the outfit with the retro name that seems to promise insurance salesmen who shake your hand too hard, like that guy in the movie Groundhog Day who keeps pestering Bill Murray. “It’s Ned! NED RYERSON!”

Yes, I was dubious, too.

But then la few weeks ago I actually went to a meeting…


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22 May 2014

Crafting Your Own Visuals for Science Communication: Part II

You don’t need fancy software like Adobe Illustrator to create a nice science visual. You can create a graphic in basic, accessible software, such as Microsoft PowerPoint.

The PDF below walks you through the creation process from start to finish, with the objective of creating the below landscape schematic using PowerPoint. Learn tools and insider tips along the way! (Click on the link or the image below to open the PDF.)


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7 May 2014

Crafting Your Own Visuals for Science Communication: Part I

More than two decades of studying science has taught me one very important lesson, and it is much simpler than thermodynamics, calculus, or general relativity.

I love graphics.


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13 November 2013

Epic Fail: What a Perfectly Putrid Poster Can Do for You

After months, perhaps years, of fieldwork, lab work, and analysis, you have results that you simply have to share with the world. You’ve shelled out for your Fall Meeting registration. You’re stoked that your poster session doesn’t coincide with any of the talks you’ve marked as essential. And because your BFF has agreed to share accommodation costs, you have a suite at the Hotel Nikko. No one can deny that you’re as confident as a Kardashian and as primed for launch as a fully fuelled Titan rocket. Ain’t no stoppin’ you now!


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